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iPhone 18 Pro

Pro further.

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iPhone 18 Pro, burgundy color (dark red), back exterior, Pro Fusion camera system at top, Apple logo in center, Side exterior, Side button, Camera Control, the word Pro written in large silver colored text and glowing with a blue and pink neon effect

iPhone Duo

Hello, hello.

Pre-order starting at 8pmĀ SGT on 16Ā October
Available startingĀ 23Ā October

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iPhone Duo, held by two hands in landscape orientation, unfolded, interior display features Home Screen

Apple Watch Series 12

The most accurate heart rate sensing in a wearable.1

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Two Apple Watch Series 12 devices, aluminum case, dark bronze color, olive Sport Band, one showing front of watch with Heart Rate app, one showing back of watch with Health Sensing System with glowing green LED lights

Apple Watch Ultra 4

A battery you canā€™t outrun.

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Apple Watch Ultra 4, titanium case, natural color, right exterior, Digital Crown, raised side button, digital watch face, translucent gray Ocean Band

Mac mini

Now with M6 and M5 Pro.

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Front view of Mac mini balanced on the fingertips of an up-stretched hand, front shows two Thunderbolt ports, status indicator light and headphone jack, tapered black base at bottom, flat top, rounded sides, straight edges, silver color

Mac Studio

Now with M5 Max and M5 Ultra.

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Mac Studio, front, two USB-C ports, SDXC card slot, status indicator light, tapered base at bottom, flat top, rounded sides, straight edges, silver color

AirPods 5

Discover the magic of Active Noise cancellation.

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AirPods 5, white color, worn in the ear, person silhouetted against multi-color background

Buy Mac or iPad with education savings.

Last chance to getĀ AirTags.2

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Offer ends 24Ā September
MacBook Air, in Starlight, displaying a yellow-and-black pattern on screen, megaphone emoji sticker, AirTags 4 pack, firecracker emoji sticker, iPad Air models in multiple colours, stacked vertically, clock emoji sticker

Now supercharged by M4.

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iPad Air models floating, back exterior, single-lens camera, front exterior, rounded corners, black display bezel