Introducing Skift: Travel intelligence, global smartness

This, then, is where it starts. Every startup is a journey of thousands of serpentine miles, and Skift's officially starts today. Skift is a travel intelligence media company that will offer news, insight, data, tools, and services to the professionals in travel industry and professional business travelers, to help them make smarter decisions about travel. What you see now, Skift.com, is just the first phase of this: a B2B news and info site for the travel industry. Skift.com is our worldview on how broadly