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Coupang Play

Coupang Play

Korea Republic

Broadcast Rights

Competitions available on Coupang Play

UEFA Champions League broadcast rights in South Korea have been acquired by the South Korean e-commerce company Coupang in a four-year deal beginning in 2027, ultimately ousting SPOTV after reportedly paying over double the previous value. Interestingly, Coupang’s rights deal, managed by Relevent Football Partners on behalf of UC3 (the joint venture between UEFA and the European football clubs organization), does not only cover the UCL.
Coupang Play is the official UEFA Europa League broadcaster in South Korea, having acquired the rights to this competition (UEL) through a four-year deal between its parent company, Coupang, and UC3, the joint venture between UEFA and the European football clubs body. This arrangement is part of a multi-year rights deal spanning the 2027-2031 TV cycle, which also covers UEFA’s two other men’s club competitions: the third-tier UEFA Conference League and the prestigious UEFA Champions League.
European football fans in South Korea can stream live UEFA Conference League games for the 2027-28 to 2030-31 seasons on Coupang Play, the streaming service owned by the South Korean e-commerce company Coupang. The streaming service secured these rights midway through 2026, further expanding its growing live sports portfolio, which already includes the Premier League, Ligue 1, Bundesliga, La Liga, and more.
Coupang Play has secured exclusive digital LaLiga rights in South Korea from 2023 to 2028. The subscription-based streaming service covers live matches and highlights from Spanish football’s top flight after taking over from paid-TV sports company SPOTV starting from the 2023-24 season. Coupang Play is available free of charge for subscribers who have already signed up for Coupang’s WOW membership.
More detailsCoupang Play has secured exclusive digital LaLiga rights in South Korea from 2023 to 2028. The subscription-based streaming service covers live matches and highlights from Spanish football’s top flight after taking over from paid-TV sports company SPOTV starting from the 2023-24 season. Coupang Play is available free of charge for subscribers who have already signed up for Coupang’s WOW membership.

LaLiga fans in South Korea can access games via Coupang Play on multiple devices, including smart TVs, Android TV, Apple TV, mobiles and tablets (Android, iOS), PCs, and Macs (with Safari, Chrome, and Edge web browsers).
Online premium streaming platform, Coupang Play, is the exclusive broadcast rights holder for the Bundesliga in South Korea. The subscription-based service agreed the current deal with the DFL ahead of the 2024-25 season, and it includes the rights to all 306 matches every season, on top of the German Super Cup and the post-season relegation playoffs.
More detailsOnline premium streaming platform, Coupang Play, is the exclusive broadcast rights holder for the Bundesliga in South Korea.

The subscription-based service agreed the current deal with the DFL ahead of the 2024-25 season, and it includes the rights to all 306 matches every season, on top of the German Super Cup and the post-season relegation playoffs.

Coupang Play also holds the broadcast rights to show the Bundesliga’s ‘Goal Arena’ show, which broadcasts every Saturday evening. This show features five matches being played simultaneously alongside match analysis from experts.

To watch the Bundesliga on Coupang Play, fans in South Korea can either visit the Coupang Play website or download the app onto their iOS and Android devices. A subscription fee is required, which can be paid on a monthly or annual basis.

As part of the deal, all Bundesliga teams are invited to play in the Coupang Play pre-season tournament.
Live Ligue 1 matches are exclusively broadcast in South Korea by Coupang, which has secured rights to the French top flight for the 2024-25 season. With this partnership, viewers in South Korea can watch all Ligue 1 fixtures on Coupang Play, a streaming platform launched in December 2020. Coupang Play is available for free to WOW members in South Korea, meaning Ligue 1 fans need to purchase a WOW membership to access the streaming service's coverage.
Coupang Play is South Korea’s exclusive streamer of EFL matches from 2024 to 2028. The subscription-based digital service provides streaming coverage of games from the EFL, including the Championship, League One, and League Two, both live and on-demand. Fans who have already subscribed to Coupang’s WOW membership can access Coupang Play free of charge.
More detailsCoupang Play is South Korea’s exclusive streamer of EFL matches from 2024 to 2028. The subscription-based digital service provides streaming coverage of games from the EFL, including the Championship, League One, and League Two, both live and on-demand. Fans who have already subscribed to Coupang’s WOW membership can access Coupang Play free of charge.

Viewers in South Korea can access games via Coupang Play on multiple devices, including smart TVs, Android TV, Apple TV, mobiles and tablets (Android, iOS), PCs, and Macs (with Safari, Chrome, and Edge web browsers).
Live matches from the AFC Champions League are available on Coupang in South Korea, with the online streaming platform holding the exclusive rights in the country until the end of the 2027-28 season. Football Marketing Asia brokered the long-term deal between Coupang and the AFC, and it gives Coupang exclusivity in South Korea.
More detailsLive matches from the AFC Champions League are available on Coupang in South Korea, with the online streaming platform holding the exclusive rights in the country until the end of the 2027-28 season.

Football Marketing Asia brokered the long-term deal between Coupang and the AFC, and it gives Coupang exclusivity in South Korea.

Each game week, fans in South Korea can watch the biggest teams do battle in the AFC Champions League on Coupang Play. This streaming platform can be accessed via the Coupang Play website and the Coupang Play app, which is available on iOS and Android.

Live action from the AFC Champions League is available only to Coupang WOW members.
Coupang Play is the official exclusive streaming provider of the K League in South Korea, with the online platform providing subscribers with live coverage of the league each gameweek. The deal, which was agreed in 2023, means that Coupang Play is the only place in South Korea where K League matches can be streamed live.
Content disclaimer:

The published listings of live, re-aired, and on-demand match and program events published on this website are broadcast by the official rights holders. They are available on various platforms such as terrestrial TV, radio, cable, satellite, IPTV, mobile and desktop apps. Where possible, we will provide links to the streaming events available on the platforms provided by the official broadcasters. Please note that in many cases, a digital subscription or user authentication with a TV or internet provider will be required. We endeavor to provide as accurate and detailed broadcast information as possible. However, broadcast schedules are subject to change at any time. If you find incorrect or missing information, please let us know

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